National Travel & Tourism Week

MAY 4-10, 2025

Each May, the tourism industry comes together to celebrate National Travel and Tourism Week. As the Official Destination Marketing Organization of The Woodlands, Visit The Woodlands takes the lead in highlighting the incredible efforts of our local tourism and hospitality community and spreading awareness of the importance of travel to our local and regional economy.

VISIT THE WOODLANDS POP-UP

Tourism Award Honorees will be celebrated at our Hospitality Industry Appreciation Night during Concert in the Park at Market Street on May 8 from 6 to 9 p.m. Join us for an evening of recognition, live music, and appreciation! Our team will be on-site to share information about the impact of tourism in The Woodlands and how Visit The Woodlands supports both residents and visitors year-round. Stop by for fun and complimentary items from Visit The Woodlands, like sunglasses, fans, mini-trolleys, and more.

WEEK-LONG DISCOUNTS

National Travel & Tourism Week is the perfect time to explore The Woodlands! Climb to new heights at Texas TreeVentures, pedal a swan boat down The Woodlands Waterway, or take a kayak out on Lake Woodlands.

Visit The Woodlands is offering $5 off admission for Texas TreeVentures, Riva Row Boat House, Lakes Edge Boat House, and Swans at The Mall from May 1-31, with discount code NTTW2025.

I had no idea how much travel matters.

WE HEAR THAT A LOT

$555.4M in Direct Spending by Visitors

Business group walking down corridor at The Westin Hotel

$248.8M Tourism Employee Earnings

Visit The Woodlands Staff in front of Mural Backdrop at Taste of the Town

4,500 Tourism Employees

$48.8M Tax Revenue for The Woodlands

Travel Matters

Travel-supported jobs are not only present in the leisure and hospitality industries; tourism affects numerous sectors, including transportation, finance, real estate, insurance, and more. Travel and tourism are critical components of the Texas economy!

$484.5 million of direct spending by visitors to The Woodlands
4,300 people are employed by the travel & tourism industry in The Woodlands
$238.8 million in earnings of employees and owners of businesses in the travel & tourism industry in The Woodlands
$43.4 million in tax revenue for The Woodlands

*Source: Travel Texas, Texas Research Dashboard (2023).

ABOUT NTTW

National Travel and Tourism Week (NTTW) was created by Congress in 1983 to elevate the economic power of travel in the U.S. While NTTW has historically been celebrated during the first full week of May, this year’s NTTW dates were shifted due to a conflict with U.S. Travel’s IPW.