Visit The Woodlands is proud to welcome attendees from across the state as the Texas Society of Association Executives (TSAE) and the Texas Travel Alliance (TTA) convene in The Woodlands for LeadHERship LIVE: A Texas Women's Conference, marking the first time the two organizations have partnered to host a joint event of its kind.
KEY INDUSTRIES
The conference merges two flagship events—TTA’s Women in Travel Conference and TSAE’s Women’s Summit—into a unified experience designed to elevate women in leadership. Bringing together leaders from Texas' association, tourism, hospitality, and meetings industries has created a unique opportunity for collaboration and professional development.
“LeadHERship LIVE is more than a single conference; it creates a space for two dynamic organizations to join forces and shape the future of Texas tourism,” said Elizabeth Eddins, Executive Director of Visit The Woodlands and a member of the TTA Board of Directors. “The chance to exchange ideas and build meaningful relationships is what makes conferences like this so valuable. We are honored to welcome these leaders to The Woodlands.”
KEY PARTNERSHIPS
The Texas Travel Alliance serves as the leading advocate for Texas’ travel and tourism industry, while the Texas Society of Association Executives supports association professionals responsible for organizing meetings, conferences, conventions, and events throughout the state each year.
“The Woodlands is known as one of the best places to live in America, but it’s Visit The Woodlands’ job to make sure people know it’s also a great place for business and leisure travel,” said Nick Wolda, President of Visit The Woodlands. “Events like LeadHERship LIVE introduce association executives, meeting planners, and industry leaders to The Woodlands firsthand. For many attendees, this will be their first opportunity to experience our destination. Today’s conference attendee may become tomorrow’s meeting planner.”
CURATED EXPERIENCES
As part of the conference, attendees will also experience An Afternoon in Bloom, a signature reception hosted by Visit The Woodlands and The Woodlands Waterway Marriott Hotel & Convention Center. Celebrating the opportunities that bloom when people come together, the reception will give attendees a firsthand look at the creativity and attention to detail that make The Woodlands a premier destination for meetings and events.
“The Woodlands has always been a community that looks toward the future while staying true to the qualities that make it exceptional,” said Linda Nelson, Chairman of the Visit The Woodlands Board of Directors. “Visit The Woodlands plays a vital role in sharing our story, attracting visitors, and creating economic opportunities that benefit our entire community. We are proud to welcome TSAE and the TTA to The Woodlands and showcase a destination that blends innovation with hospitality. Our commitment is not only to attract visitors, but to create experiences that inspire them to return again and again.”
MEDIA MOMENTS
Members of the media will have an opportunity to meet and interview Steven Stout, President and CEO of the Texas Society of Association Executives, and Erika Boyd, President and CEO of the Texas Travel Alliance. Both leaders can provide insight into the future of association management, tourism, meetings, conventions, and economic development.
The conference reinforces Visit The Woodlands’ commitment to attracting group business through strategic partnerships and destination development efforts that position The Woodlands as an ideal location to live, work, and play.
